We never get a second chance to make a first impression.
Tiny things make huge differences.
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Tom Billings, founder and chief executive of FIRST IMPACTS is a veteran corporate executive and management consultant with a Harvard M.B.A.
Expert in psychology, motivation, marketing, and communications, he can quickly help your organization maximize the positive impression it projects with its "institutional body language."
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FIRST IMPACTS helps its clients in three ways.
First, it helps clients define precisely the attributes of the various "audiences" they wish to address and what images and behaviors those audiences are most likely to find appealing.
Second, it performs a comprehensive audit of the first, and lasting, impressions its clients make on all their audiences - their customers, suppliers, advisers, stockholders, media, and the general public - in myriad vulnerable areas including:
* The subtle nuances of the way the telephone is answered;
* The design, type faces, and color schemes in stationery, signs, logotypes, business cards, and collateral materials;
* The subliminal, often unintended, messages in advertising;
* The structure and content of web sites;
* The style of correspondence and e-mail messages;
* And a hundred other critical points of exposure.
Third, it assists clients in making constructive changes in order to project the most favorable, consistent, and coherent FIRST IMPACT on their target audiences.
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This Web Site is still under construction. Please give us a chance to finish it up and then visit us again. In the meantime, please check out some of our associated web sites by clicking on links at left and below.
MANY THANKS!
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